Mobile Commerce Daily’s Giselle Tsirulnik interviewed Amy Halford, senior digital brand manager of interactive marketing and emerging media at Best Buy, Richfield, MN. Here is what she had to say.

Best Buy has revamped its loyalty program with mobile playing a key role in improving the in-store experience and offering consumers exclusive deals. The big box retailer has launched a new ...

Best Buy Mobile, Geek Squad, Magnolia Audio Video, Napster, and Pacific Sales. The International segment is made up of all operations outside the U.S. and its territories, including Canada ...

Best Buy Mobile’s pre-Black Friday deals have been posted, offering bonus gift cards on activations of select smartphones, including last year’s iPhone 15 series and this year’s iPhone 16 series.