Adidas Yeezy 500 Utility Black Gets a Release Date Adidas Yeezy 500 Utility Black Gets a Release Date A new Adidas Yeezy silhouette is releasing this summer in a popular colorway. Yeezy Boost 700 ...

West designed trainers under the Yeezy brand and Adidas said the loss of the business cut sales by €400m (£350m) in the first quarter of the year. Overall, total revenue fell by 1%. Despite the ...

UK artist Stormzy’s sneaker plugs came into question recently when the YEEZY Mafia questioned the authenticity of his new kicks. The market for rare adidas Yeezy’s means plenty of money to be ...

Adidas has ended its "fight" with Kanye West over antisemitic comments he made in 2022, which scuppered the sports brand and US rapper's "Yeezy" collaboration. Adidas discontinued the collection ...

It’s part of the business.” The end of the partnership left Adidas with Yeezy stock worth over £1bn. The company decided ...

As the FYW Intimidation celebrates its 25th anniversary, Packer and adidas are reigniting the hype by reintroducing the sneaker's lesser seen low top version.

After more than two years of disputes, Adidas and Kanye West have officially ended the conflict. On Tuesday, October 19, the ...

Kanye West's 'Frosted Blue' Adidas Yeezy 500 features bright blue pops alongside greyish, off-white tones on a sneaker slated ...

On December 2 nd, Footwear News will honor Kanye West with the “Shoe Of The Year Award", acknowledging the success and cultural imprint of his Adidas Yeezy Boost. “The sneaker releases ...

Adidas said on February 9 that it stands to lose over $500 million in operating profits and $1.28 billion in sales in 2023 if it does not sell off excess Yeezy inventory. The company has weighed ...

At Adidas, Bailey was head of the Yeezy Footwear Innovation Lab, managing a team of makers that included engineers and creators and that brought some smash hits to market, including the Foam ...