Adidas plans to sell its remaining stocks of Kanye West's Yeezy sneakers worth nearly $300 million – and says it wants to price them at "at least" how much it cost to make them. "The company ...
This year, adidas has launched its sale early and is offering up to 50% off lifestyle and performance clothing. The ever-popular Samba range appears to have been excluded from this year's sale ...
Excluding Yeezy products, sales would have risen by 16%, showing that Adidas’ recovering core business is becoming less dependent on the erstwhile collaboration with rapper Ye than it was last ...
at a sale of leftover Yeezy shoes – and demand was so high that not all requests could be processed, according to the Financial Times. Adidas's collaboration with Kanye West, who now goes by Ye ...
Adidas confirmed Thursday that it will not burn its mountain of unsold Yeezy stock but rather attempt to sell these items and donate profits to charity. The company was one of several to cut ties ...
This was a game-changer. Adidas bet big on Ye, hoping he might be able to restore some cool factor to their brand, which had been absent since the '80s. And Ye did not disappoint! The first drop of ...
Then they walked down the queue trying to sell for three times the ... hours online trying to get the latest Yeezys Tom Rayment said he was on the Adidas website for about two hours trying to ...
West designed trainers under the Yeezy brand and Adidas said the loss of the business cut sales by €400m (£350m) in the first quarter of the year. Overall, total revenue fell by 1%. Despite the ...
The embattled rapper’s controversial comments have seen him fall from grace over the past year. For Adidas – producers of the Kanye-designed Yeezy footwear – this made for a significant business ...
On December 2 nd, Footwear News will honor Kanye West with the “Shoe Of The Year Award", acknowledging the success and cultural imprint of his Adidas Yeezy Boost. “The sneaker releases ...