Apple Watch has cultivated a stellar reputation in the smartwatch category — and the new Series 10 comes with some cool new ...

and slightly more expensive than the Apple Watch SE (starts at $249). Yes, technically, there are more smartwatch options available from Fitbit — the Versa 4 ($199) and the Sense 2 ($249 ...

If you're looking for the Apple Watch design at a more affordable price, still with plenty of excellent fitness tracking and wellness features, the Fitbit Sense 2 or Fitbit Versa 4 are good ...