There's a special bond between country folks and their boots. Anyone who owns a pair of boots understands they're not just shoes — they're a source of joy, style and confidence. And now, thanks ...

Ariat work boots have their roots in horseback riding. In fact, the company Ariat, which is named for the famed racehorse Secretariat, is credited for integrating athletic footwear technology into ...

Ariat's expansion in Texas signals a major investment in the region, with plans for a distribution hub and job creation.