That's why many packaging designers are turning to online methods to test their designs and get feedback from real consumers. In this article, we'll share some of the best practices for conducting ...

With technology permeating nearly every aspect of our lives, there’s a yearning for authenticity and a return to the tangible that is becoming apparent within consumer design trends ... and ...

The best packaging is visually appealing. It also needs to provide information about the product and protect it from damage. A brand is a name, design or symbol, or some other feature which ...

Plastic resource expert RECOUP has recently launched its annual UK Household Plastic Packaging Collection Survey, which its says outlines ‘the monumental scale of the challenge ahead’. Finnish ...

Yancha Binguowenhua's Yancha recognized for its exceptional packaging design, combining tradition and innovation. COMO, CO, ITALY, J ...

Best Bev has shed light on the critical role of color psychology in can sleeve manufacturing, emphasizing how strategic color ...

Squared-off designs often are better for densification, or waging the “war on air,” according to sources from Smurfit ...

In a 2018 survey, 72% of American consumers stated that their purchase decisions were influenced by a product’s packaging design. In 2021, Lydia Simmons, founder of M.O.O. (Mom’s Official ...