I had a lot of positive things to say about Bose’s SoundLink Max when I tested the portable Bluetooth earlier speaker this year, and that praise was universal from other reviewers as well.

On Wednesday (Sept. 11), Bose launched a new commercial for its Ultra Open Earbuds starring Tyla, Central Cee, Don Toliver and BLACKPINK’s Lisa. Backed with production from Mustard, the 30 ...