Today, even the most original ideas have competition ... Step 6 – Set brand guidelines Brand guidelines (or style guides) are often overlooked by small businesses, but they are an important ...

What do you stand for? For the small-business owner, it can be argued that having a unique, identifiable brand is even more important than it is for a big business. Why? Because we have so much ...

These are actually good definitions of digital branding, but they talk of tools and ways, instead of the activity itself. But my experience with small businesses across industries & countries ...

Quynh Mai ran her digital-creative agency, Qulture, for the better part of a decade before she started building her personal ...