You can now make your own Ewok at Build-A-Bear, the company announced Thursday. The customizable stuffed animal is based on Wicket, the Ewok that Warwick Davis played in Star Wars: Episode VI ...

Build-A-Bear's pay your age promotion - which led to long queues ... one that not only risks their own brand reputation, but has the potential to bring the wider marketing sector into disrepute." ...

The Henderson Silver Knights made stuffed animals at Build-A-Bear on Wednesday to contribute to the team's annual "Lucky Launch" teddy bear toss.

Build-A-Bear Workshop’s IP partnerships have always been one of its biggest differentiators, but now the retailer is bringing ...