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Burberry puts focus back on trench coats, scarves
In its turnaround plan, Burberry puts focus back on trench coats, scarves in turnaround plan. New CEO Joshua Schulman laid ...
Burberry focuses on trench coats in new turnaround plan
Newly-minted Burberry chief executive Joshua Schulman will use the brand's UK heritage in a bid to win back customers ...
Loss-making Burberry to focus back on outerwear in turnaround plan
STORY: Back to basics - Burberry is to focus on its core trench coats and scarves to win back customers.In a strategy update ...
Loss-making Burberry puts focus back on trench coats in a turnaround plan
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ambitious with prices on bags and shoes, the loss-making luxury brand said in a ...