Campbell Soup Co. on Wednesday officially changed its name to Campbell's Co., and companies like Airbnb and Instagram update their logos from time to time. But if they strike a wrong chord ...
Campbell’s is dropping “Soup” from its name — but the company ... The new name still “celebrates soup,” he said, and the logo ...
After years of declining soup sales, Campbell’s redesigned its iconic soup can for the first time in 50 years. The company’s strategy to revitalize its namesake product has paid off.
(CNN) - It’s official: one of the country’s most iconic brands has changed its name. Campbell’s Soup shareholders have agreed to allow the company to drop “soup” from its corporate moniker.