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Malted barley is the primary source of carbohydrates in beer and is responsible for its characteristic flavor and aroma. Corn syrup is a sweetener that is added to enhance the sweetness and body of ...
From Miller Coors & Nick Kindelsperger: Coors Light is headed back to the game. The Big Game, that is. For the third year in ...
Opinions expressed by Forbes Contributors are their own. Jeanette Hurt covers the culture of spirits, wine and beer. So, big, that the brewery’s team brought it back for this year’s Super Bowl ...
True to form, Coors Light has debuted a fresh new ad set to a certain popular song with a name that might escape even the ...
Coors Light has teamed up with sporting goods brand K2 Sports on a campaign that aims to get consumers excited about a new line of skis and snowboards via SMS. In addition to a text-to-win promotion, ...
Coors Light launched a mobile text message component to its traditional sponsorship of the NFL Draft. The brewer intended the text message element of the integrated campaign to lend more interactivity ...
He told Texas Monthly he created the low-carb, low-calorie cans so health ... His score was 7.7. My next beer was Coors Light, but I didn't know that. I noted that it smelled and tasted less ...
Kansas City Chiefs quarterback Patrick Mahomes debuted his third annual Coors Light campaign on Wednesday. "Everyone knows I’m a Coors Light guy,” Mahomes said in a statement. “And this ...