After the deal, the valuation of Minimalist will increase from Rs 630 crore to Rs 3000 crore. The company's valuation will ...
Shah, Shashank, Ajith Sankar, and David Sharpe. "Hindustan Unilever Limited: Meeting Employee Expectations." Canada: University of Western Ontario, Richard Ivey School of Business Case 9B13C036, 2013.
Consumer goods giant Hindustan Unilever is in advanced talks to acquire 4-year-old direct-to-consumer startup Minimalist for up to $350 million, according to two people familiar with the matter.
Rangan, V. Kasturi, and Rohithari Rajan. "Unilever in India: Hindustan Lever's Project Shakti--Marketing FMCG to the Rural Consumer." Harvard Business School Case 505-056, February 2005. (Revised June ...