'Among IKEA's vast collection, there is one specific armchair considered the company's holy grail, and that is Bengt Ruda's ...
Furniture giant Ikea has announced it will stop printing its traditional catalogue, one of the world's biggest annual publications, after 70 years. The company said "fewer people" were reading the ...
As Tate Modern opens a new show on the advent of digital art, one of its early pioneers discusses the reasons it’s been overlooked historically and why she’s not interested in the new era of AI art ...
An IKEA catalogue launch is not the most exciting event. So to generate excitement, the brand invited world-record holding memory athlete Yanjaa to memorise the 2018 edition in its entirety. Her ...
Retail giant IKEA has taken its 2010 catalog mobile with the launch of an augmented reality application for Apple’s iPhone. Mobile marketing agency Mobile Dreams Factory has brought the 2010 ...
Here’s the thing: that price may not hold for long. As revealed by Gammelgaard himself on Instagram, the Guide is on its way back to Ikea’s catalog, albeit under a new name: Byakorre. The Byakorre is ...
IKEA is embracing omnichannel shopping with new mobile functionality that allows users of its mobile catalog application to save their favorite items as a shopping list to be used on the Web site ...