Retail giant IKEA has taken its 2010 catalog mobile with the launch of an augmented reality application for Apple’s iPhone. Mobile marketing agency Mobile Dreams Factory has brought the 2010 ...

An IKEA catalogue launch is not the most exciting event. So to generate excitement, the brand invited world-record holding memory athlete Yanjaa to memorise the 2018 edition in its entirety. Her ...

In 2019, IKEA US donated 100% of the retail price of each SAGOSKATT 2019 collection pieces sold to Save the Children’s relief and recovery efforts in the United States. The SAGOSKATT soft toy ...

Furniture giant Ikea has announced it will stop printing its traditional catalogue, one of the world's biggest annual publications, after 70 years. The company said "fewer people" were reading the ...

IKEA transformed how we buy furniture when it launched its first flatpacks in 1953. Since then it has become synonymous with ...

Whether you’re decking out your living room from scratch or you’re simply looking to refresh it with a few new pieces, it’s ...

IKEA is embracing omnichannel shopping with new mobile functionality that allows users of its mobile catalog application to save their favorite items as a shopping list to be used on the Web site ...

As far as budget-friendly style goes, there’s no denying IKEA’s range. From first apartments to established homes, this Swedish retailer’s catalog can fit into nearly every scenario imaginable. Its ...

In 2016, Ikea recalled millions of Malm chests of drawers in North America over safety concerns. It was the largest recall in the company's history. Initially, the company warned customers to use ...