Lego says: "We launched some great products in 2017. In addition to our top-selling themes such as Lego City, Lego Friends and Lego Duplo, we introduced new play experiences inspired by the latest ...
"There wasn't enough room to get 2017 toys into the stores ... itself too thin by diversifying into products that were not toys, such as the Lego movies. Lego chairman Jorgen Knudstorp said ...