Starlet Nights Lace High Apex Bra in Black Caviar/Black Foil at Nordstrom, Size 32Ddd ...

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If their prices feel a bit steep, SPANX is far from the only shapewear brand on the market. Lingerie legend Maidenform, for example, has been quietly building an impressive collection of shaping ...

A lingerie expert at Maidenform reveals: "The heaving bosoms of the Bridgerton women can be created without the need for over- structured bras." Sign up to our free daily email for the latest royal ...

But the brand floundered because there was nothing to set it apart from other price-friendly brands like Hanes and Maidenform. Victoria's Secret didn't start dominating lingerie until it stopped ...