Toys R Us Asia has sought to boost its appeal with Gen Zs with nostalgic goods such as Hello Kitty toys or ones that tap into ...

SINGAPORE: Only one kind of shopper at a toy store is better than a child with parents willing to pay: a “kidult”.

Toys R Us Asia is looking to nostalgia and contemporary trends to target Gen Z consumers who are spending more on toys amid ...

Toys "R" Us will not be providing any gift-wrapping services for customers. According to a Mothership reader, she noticed a ...