West designed trainers under the Yeezy brand and Adidas said the loss of the business cut sales by €400m (£350m) in the first quarter of the year. Overall, total revenue fell by 1%. Despite the ...
Adidas has about 1.2bn euros (£1bn; $1.3bn) worth of Yeezy shoes sitting in storage. Mr Gulden said the firm had decided to sell some of the merchandise, instead of donating it, because it did ...
At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest ...
After more than two years of disputes, Adidas and Kanye West have officially ended the conflict. On Tuesday, October 19, the ...
In 2023, Adidas began selling some Yeezy inventory and donated a portion of proceeds to organizations representing people who ...
Ye may be all-but "canceled" after his anti-semitic comments last fall led to fierce backlash and a public divorce from Adidas. But demand for his Yeezy sneakers remains high. According to ...