Arriving in February 2025, the Nytillverkad collection brings back some of IKEA's most iconic pieces from the 60s, 70s, and 80s With the sixth edition of the Nytillverkad collection, IKEA celebrates ...
Creative Team: Nicolás López and Fernando Montero. Client Team Leader: Hadi Ballout. Head of Production: Amin Soltani. Junior Producer: Ann Vaas. Account Director: Preeti Hothi Account Manager ...
Norton, Michael I., Daniel Mochon, and Dan Ariely. "The IKEA Effect: When Labor Leads to Love." Journal of Consumer Psychology 22, no. 3 (July 2012): 453–460.