Le Vian isn't the only company that has tried to rebrand brown diamonds. Jewelers like Zales have called them other names like Champagne, Cognac, and Cappuccino, but Chocolate was the name that ...
About The Brand: Elegant And Empowering Fine Jewelry. 14-Karat White Gold Faceted Round-Cut Prong-Set Diamond = Approximately 2.02 Ct. Tw.; Color = C23 Brown; Clarity ...
Guaranteed For Christmas About The Brand: Elegant And Empowering Fine Jewelry. 14-Karat Yellow Gold Faceted Round-Cut Prong-Set Diamond = Approximately 0.13 Ct. Tw ...
In 2000, jewelry company Le Vian capitalized on the underappreciated naturally brown diamonds by trademarking the name Chocolate Diamonds. Soon after this rebranding, Chocolate Diamonds took off.