From red blush to the “cinnamon girl” aesthetic, TikTok was the driving force behind countless viral makeup trends in 2024.

Explore MARS eyeshadow palettes with versatile, pigmented, and long-lasting shades, featuring top matte, bold, and everyday ...

Billie Eilish doesn't gatekeep her makeup routine. Eilish, 23, shared via TikTok on Sunday, December 22, every product she ...

Next, Eilish uses Nars concealer on a couple blemishes, blending it with a small cushion pad, then going over everything with ...

As a true blue beauty enthusiast, for this ultimate Editor’s Picks, the last of 2024, I’ve curated a list of 25 products I am ...

There's no questioning that nostalgic ‘90s trends are back, and arguably better than ever. As they say, everything old is new ...

Shopping for good makeup at a good price is tough. Eyeshadow sticks from luxury beauty brands can cost up to $35, but at just ...

We consulted multiple makeup artists and beauty enthusiasts for their go-to palettes; below, their favorites, from a $3 drugstore find to an “investment” option you’ll reach for every single ...

"Most Old Hollywood stars wore their lashes in a sleepy yet seductive way," says Homidi, who shares a quick trick. "To get ...

Nykaa Trends Report for 2024 states that luxury fragrances from Dior, Clinique, Davidoff, and YSL became must-haves for male shoppers, with one fragrance sold every 10 minutes ...

With expert tips and trending looks like these, your party season makeup game is bound to turn heads. Whether you’re opting ...